RealNetworks, which has been making an attempt to show around its enterprise, is launching a new participant and cloud carrier tonight referred to as RealPlayer Cloud.
The product — geared toward private one-to-one sharing for private and non-DRM videos — is launching apps throughout a few structures, including Google Android, Apple iPhone and iPad, laptop, Roku and the web.
The carrier is aimed at a nonetheless-vexing problem for many consumers of with ease moving, storing and looking at their videos on the myriad of instruments that have cropped up during the last a couple of years. whereas there were a large number of and interoperable picture capabilities available, that has not been true for more complex movies.
"individuals nonetheless have no self assurance that they can play their videos with no trouble across devices," observed RealNetworks CEO Rob Glaser in an interview, who noted that video utilization had still exploded. "We see it as a crucial issue to clear up and additionally an immense chance."
Glaser mentioned that there is not any direct rival to the RealPlayer Cloud, given that people are inclined to use a lot of work-arounds when dealing with video, from YouTube uploads to Dropbox storage to emailing video clips.
"It's a cliche, however apathy is our biggest competition," he noted. "That's as a result of video is challenging to manage."
The carrier should be free for up to two gigabytes of cloud storage to clients in the U.S. and Canada, however can charge greater for further storage. videos additionally should not have to be reformatted or encoded to be performed.
Glaser, a former Microsoft exec who based the Seattle-primarily based RealNetworks 18 years in the past, returned to the digital media company a 12 months in the past to try to revive its fortunes, which have fallen in contemporary instances.
probably the most ways that Glaser talked about he has done so has been to cut a myriad of tasks and then double down on a single most important initiative in each of its three gadgets, which include the RealPlayer service, mobile media and amusement choices and its GameHouse gaming unit.
That has blanketed the recent rollout of its fb social on line casino video game, now called on line casino Plus, which offers a month-to-month $100,000 Golden desires money sweepstakes to entice gamers to play greater for the possibility to enter the contest.
(if you need to know more, which you could study Walt Mossberg's evaluation of the RealPlayer Cloud right here.)
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